The Journal of Mass Media and Management is an international, peer-reviewed journal committed to advancing scholarship in mass communication, management and the social sciences anchored firmly in the Bhartiya Gyan Parampara, the living intellectual tradition of Bharat.

We believe that authentic scholarship must draw from the roots of civilisational wisdom. Our mission bridges the Purva Paksh (classical inquiry) with the Uttara Paksh (contemporary response), creating a dialogue between ancient insight and modern relevance.

Published by Bhartiya Gyan Prabha Trust, dedicated to nurturing research that serves not only academia but also society, industry, and the nation